Business Information,
Sociological and Marketig Research Center

Articles

BISAM Presentation at the ESOMAR Congress
On the 59th Annual ESOMAR Congress held on September 17-21 2006 in London BISAM successfully demonstrated the presentation on Deep Dive Research in Kazakhstan

Problems and opportunities of integration in Eurasian countries marketing researches
Speech of General Director of BISAM Leonid Gurevich at the International Forum Eurasian integration: tendencies of modern development and challenges of globalization.

Phenomenon of the post-soviet business elite
40,1% of the owners in cities of Kazakhstan and top-managers of the small-scaled and middle businesses came into this sphere feeling that they are talented for this.

Integration of professionals
The Kazakhstani association of the professional researchers of public opinion and market (KAPIOR) has been created

FOCUS ON CENTRAL ASIA: CONDUCTING RESEARCH IN THE POST-SOVIET ERA


Home appliances and office equipment market: new market opportunities
In summer 2003 "BISAM Central Asia" business-information center of marketing and social researches installed Non-food Retail Audit panel at Kazakhstani market of home, office appliances and mobile phones.

Pricing tests
Main idea of pricing test is to model maximally real market situation, when respondent has a choice in selecting of one product his everyday life.

BISAM and its 5th anniversary - References


BISAM at its 5th anniversary - Young but mature